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Global Marketing Executive with strong business and financial acumen. Strong ability to link marketing strategy to sales results directly to overall business growth strategy and financial goals. Keen abilities to develop strategy from in-depth analysis of buyer and/or customer insights. Possess excellent influencing skills and able to drive consensus. Able to provide strategic direction, collaborate on AGILE User Stories and have the ability to direct global and localized products, brand, advertising and sales enablement while managing budgets. A strong track record of New Product Development; Marketing Automation and Analytics; and demonstrated ability to forge strategic alliances with key partners.
Joseph "Joe" Orlando
Global Technology Marketing Expert
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